Marketing & Sales Coordinator

Posted last month
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Experience Junior
Contract types Permanent contract
Working time Full time
Language(s) spoken Spanish (Advanced), English (Mother tongue)

Centro MundoLengua is an international Spanish school and educational tour operator based in Seville, accredited by the Cervantes Institute, that offers study abroad and authentic Spanish immersion opportunities in Spain for students from across the world of all ages & levels.

Marketing tasks:
– Create and implement the SEO plan in English: identify most important keywords, identify current ranking and offer recommendations to improve the ranking: optimize existing content around target keywords, identify potential content ideas / SEO-friendly topics based on user search data, on-page optimization, etc.
– Create marketing content in English / copywriting: product description, landing pages, blog articles, updates on social networks, newlsetters, leaflets and catalogues, etc.
– Keep updated the website in English at all time.
– Create and manage SEM, display and retargeting campaigns: run ads on Google Ads, Facebook Ad, Instagram Ad, LinkedIn, Snapchat and any other relevant social platform.
– Develop email marketing actions and update the mailing lists with GDPR criteria.
– Help us build our online reputation: reviews, influencers, etc.
– Prepare fairs and trips to the United States and others.
– Offer new creative strategies to help us grow.
– Measure and report performance of marketing actions.

Sales and client follow-up:
– Update / build database of potential clients and prepare mailing campaigns.
– Reach out our potential clients by phone, email or other networks and follow up.
– Contact the students/parents / teachers before the program to confirm the reception and acceptance of their application. Follow-up before their arrival.
– Attend and help the students and the teachers in the school and go into the classes to explain important information.
– Ask for feedback at the end of the stay and send the photo albums.

Our offer:
– Convenient office location in the city center of Seville.
– Friendly multicultural working environment.
– Full-time Monday to Friday.

– 2 years experience in traditional and digital marketing required.
– Excellent writting skills
– Excellent analytical, organizational, and time management skills
– Tools: knowledge of WordPress, Google Ads, Google Keyword planner, Google Analytics, Google My Business, Google Tags, Facebook Ads, SEO techniques, SEMRUSH, marketing automation, Facebook Ads, Instagram Ads, Hootsuite .
– Interested in commercial field.
– Be creative and proactive.
– Must have the ability to multi-task.
– Completed degree in Marketing or Business.
Interested in this ad?
Centro MundoLengua
Centro MundoLengua
Aurore Michelin

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