Digital Marketing Specialist

Responsibilities:

•Communicating and collaborating with internal and external stakeholders to effectivelydevise, structure and deliver marketing strategies;

•Plan, build and propose new acquisition strategies including outreach on social media, 3rdparty sites, and influencers to achieve marketing targets and to increase the sign-up traffic andacquisition.

•To plan and to monitor campaigns' and promo analytics, and spending against the budgetallocated and to prepare reports on a timely manner on the campaigns' performance.

•Analyse conversion funnel and report audience information and demographics, as well as thesuccess of the social media projects for marketing leads and conversion rate.

•Oversee management of marketing/media agencies for social media and 3rd party sites toensure performances are aligned to marketing objectives and roadmap.

•Conduct market research, analysing and identifying the latest trends/technologies andcompetitor analysis in order to stay abreast of the industry trends including competitoranalysis to provide suggestions for improvements.

Requirements:

•Candidate must possess at least a Diploma/Advanced/Higher/Graduate Diploma, Bachelor'sDegree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communication orAdvertising/Media.

•Requires 2 years of working experience in strategizing and optimizing paid media strategieson various channels including Facebook/Instagram, AdWords, YouTube and other third-partyad platforms.

•Required language(s): English and Khmer.

•Required skill(s): Microsoft Excel.

•Well-versed in Facebook's algorithm and strong familiarity with multiple social mediaplatforms to enhance brand awareness, impressions and has a proven track record inmanaging and optimizing paid media campaigns.

•Tech savvy and has good knowledge of online marketing tools.

•Experience in marketing agency, e-Commerce, affiliate marketing or dropshipping businesswill be an added advantage.

•Work hour from: 9am-6pm and 5days/week