The customer who never returns

The customer who never returns


 
Years ago , Sam Walton , founder of the largest retail network in the world , Wal - Mart opened a training program for your employees wisely . When everyone expected a talk about sales or service , he began with the following words :

" I am the man who goes to a restaurant , sit at the table and waits patiently while the waiter does everything but write down my request.

I am the man who goes to a store and expect nothing, while sellers end their private conversations .

I am the man who walks into a petrol station and never use the horn , but wait patiently for the employee finish reading his newspaper .

I am the man who explains his desperate urge for a piece , but do not complain when you receive only after three weeks of waiting .

I am the man who, when entering a commercial establishment , seems to be asking a favor , begging for a smile or just waiting to be noticed .

You must be thinking that I am a quiet person , patient , the type that never creates problems ... You're wrong . You know who I am ?

I am the customer who never comes back !

customer

I have fun watching millions being spent every year on ads of all sorts , to bring me back to your company, and when I went there the first time , all you should have done was just a small kindness , simple and inexpensive : treat me with a little more courtesy .

There is only one boss: the customer.

And he can fire everyone in the company , from the president to the janitor , simply taking your money to spend elsewhere. "

I shared this classic speech Sam Walton to reflect on is the quality of our service .

You have done their best to meet the needs and solve the problems of your customers ?

You perform an extraordinary service ?

Let your customers feel special from the first contact .

Remember : You never get a second chance to make a good first impression